Hello, my kids!!!
The Children’s Day was created in Brazil in 1920, made official in 1924, but only in 1960 the date was really spread around, when a toys industry, together with a big multinational of baby care products, created a promotion to increase the sales. The strategy was very well succeeded and since then the date has been celebrated all over the country. Nowadays this is the third best day in sales, after Christmas and Mother’s Day! Ok, it’s another creation of marketing and capitalism, but we cannot deny that these little creatures deserve a special day only for them! If possible, full of fun, happiness and toys!!!